Saturday 14 July 2007

The Tale of the Energy Efficient Lightbulb

Everyone's going on about the hoo ha of climate change at the moment. 'Hoo ha' they're all shouting, 'the ice caps are melting' we're all going to be wiped out by giant hurricanes and the sea flooding over our flower beds' and this is a lot of the sort of reality hoo ha you get to hear and see all the time. Then celebrities rake their minds for what they've read about 'green stuff', for solutions, and they remember 'hooray, 'light bulbs', yes and 'hybrid cars' - hooray if you can afford a hybrid car, the rest of us have to settle for light bulbs. What they're not talking about though is how boring this all is. If being green is just talking about lightbulbs and turning off appliances at their sockets etc, it's boring - even with the urgency and the message, it's not going to make all of us race out of our doors like we do when the latest Harry Potter book has appeared on the store shelves. 'Oohh, the latest energy efficient lightbulbs in stock, I must rush out and get one before anyone else' just doesn't have the same appeal does it?But here's the real myth. The real myth is Read More...

No comments:

Join the Mailing List
Enter your name and email address below:
Name:
Email:
Subscribe  Unsubscribe